This show, which was named "Kawaii Hijabi Collection" was held for the first time this time for the first time to let me know about Islamic culture and to make it an opportunity to expand the distribution channel to overseas to Japanese fashion brands.

The model wears are hijabs made by 10 companies such as Japanese brands, and are designed with "Lolita" taste which expresses innocence and cuteness of girls, especially among cute fashion.

In addition to hijab with frilly and flower decorations pastel color fabrics, there are hijabs combining images unique to Japan such as kimonos and beans and women invited from Malaysia and Indonesia are interesting So I was taking pictures.

A woman in Malaysia said "The cute concept is outstanding and it is wonderful."
A woman in Indonesia said, "Some bangs blew up from hijab and not in line with the commandments, but the concept of trying to understand Muslims is wonderful."

Yuko Yamamoto, a company that introduces Japanese pop culture to overseas, Aiko Yamamoto who planned this show, "Lolita fashion is enjoying even Muslim people by increasing the number of fans overseas I want it, I would like to make use of opinions received in the future ".